Description
A desirable piece of 1950s Missouri ephemera, this 1956 Boone County Fair Horse Show souvenir program captures the look and feel of mid-century Columbia, Missouri. It is a strong crossover collectible for buyers interested in horse shows, county fair memorabilia, local history, vintage advertising, and Americana.
Highlights include:
* Dated 1956 Boone County Fair Horse Show souvenir program from Columbia, Missouri
* Attractive cover with dramatic nighttime arena image and bold mid-century design
* Interior Budweiser advertisement featuring Miss Budweiser, giving it added beer advertising and equestrian appeal
* Local-history content, including a tribute page tied to James W. Hourigan and Boone County civic life
* Period hotel and restaurant advertising on the back, including the Daniel Boone Hotel and Terrace Grill
* Nice combination of horse show content, community history, and regional commercial advertising
This is the kind of souvenir program that was usually handled, read, and discarded, so surviving examples are increasingly harder to find in collectible condition. It offers real historic value as a snapshot of Boone County fair culture, Columbia business life, and mid-century American horse-show promotion.
Condition appears to be vintage with age-related wear, including cover and edge wear, light toning, and general handling from use and storage. Please view all the photos for condition and contents.














